Last week, I shared my tips for how you can make the rest of the year count if your business plans have gone sideways. One of my tips was to decide what you want your business to look like -- and where you want to be -- by the end of the year.
Notice that I said decide what you want and not what you think. The difference is in the posture that it puts you in. Deciding what you want puts you in a posture to take action; whereas just going by what you think puts you in a posture of passive inaction. And the days for passive plans are over (oh-KAY!?).
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So once you've decided exactly what you want your business to look like by the end of the year, here's what you can do to make sure you can actually make that happen:
Focus on the one thing that matters most right now
When I asked a few colleagues recently about where they want to be by the end of the year, the response I got was astounding. They said, "I want to still be working for myself full-time and not back in someone's cubicle." AMEN!
I love that response because it speaks to 2 incredibly important things that every solopreneur needs to know:
"Focus on the ONE thing that matters most right now for what you ultimately want to accomplish."
Let's say, for instance, you originally decided that you want to have earned $40,000 by the end of year. If that's still your goal, but your business has only made $16,000 so far, you might find yourself rather upset come Christmas time. But perhaps earning an additional $2,000 per month (effectively doubling your monthly income) will make a difference -- allowing you to sustain what you have going right now and also invest in things that will help you reach your longer-term, bigger picture goals.
You can then layer in the details of where that additional $2,000 per month will come from and what work needs to be done to make that happen.
Make sure your plans are aligned with the outcomes you want
You may conclude that the work that needs to be done to get you where to you want to be this year involves doing more of something. Talking to more people, engaging more on social media, generating more content or creating more offers. And while that certainly may help, you want to also be sure that what you're planning, creating and doing makes sense for what you're trying to accomplish.
Decide first where that additional $2,000 in monthly income is coming from. Then let the conversations you have, events you attend, content you create and anything else you do, drive people straight to what you're selling or launching.
This means less busy-ness for you and more highly-focused action towards what you want to accomplish.
Commit to accomplishing the outcomes you want and do the damn work
Yep, I said it. You can plan these next 4 months within an inch of your life. But if there's no action to fuel those plans, they're just overblown wishes.
Many of us get so excited about the idea of what we want to accomplish. We love the way it sounds. We like how excited others get when we talk about it. And knowing what's truly possible for us just feels so damn good. But without action, it's all hogwash.
So, once you've decided what needs to be done in order to lead your people to what you're selling -- so that you can reach the outcome you want by year's end -- your immediate next step is to whip out your favorite planner. Look at where you'll be in 4 months and pencil in some deadlines. Work backwards in 30-day increments to see what you need to be working on each month in order to get 1 step closer to your goal.
Over to you
Now that you're hyper-focused on where your business is headed this year, what's one thing you'll be working on over the next 30 days towards making it happen? Let me know in the comments.
In next week's post, I'm sharing the one thing every solopreneur needs to accelerate their business plans over the next few months.
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